In the trend forecast RETRANSFORMATE, I go back to the drawing board to reshape the concepts of time, space and change.
The corona pandemic disrupted our rhythm; there was too much time and our living space became limited. As the world reopens, we have too many places to explore, but too little time on our hands. The need is growing to rearrange our lives according to our own rhythm. It's time for a transformation.
The forecast was developed for Random Studios, as inspiration for the experiences they create for brands. The three trend stories 'HIDE AND SEEK', 'SEEKING ESSENCE' and 'HEALFUL HIDEOUT' outline experiences that help consumers find a new (post-covid) reality.
firstname.lastname@example.org / @abelbreunissen / Linkedin: Abel Breunissen