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Academy for creative concepting
Set Design
Set Design focuses on creating a visual world within a thematic context. This module offers insights into translating themes into visual experiences.
In this module, you’ll get to know what set design entails and the role it plays in photography, film, television, advertising, events, gaming, and other forms of visual media. Set design is crucial in creating the visual and thematic context of a story across various media. It involves furnishing and dressing the set with props and accessories to establish the right atmosphere, time period, and place, supporting the aesthetic and thematic elements of the narrative.
Special attention is given to ensuring authenticity and continuity in the design. Digital techniques and AI are integrated to elevate set design to the next level. As a set designer, you are the connecting factor, making sure every detail is just right. You’ll learn how to bring a world to life that is believable and captivates the viewer.
Set Design skills are ideal for creative professionals who want to bring thematic concepts to life. Whether it’s television, film, theater, exhibitions, events, or retail, set design is about creating spaces that tell a story, evoke a specific atmosphere, and enhance the audience’s experience. It combines creativity with practical feasibility, bringing ideas to life visually and spatially.
All displayed work is by our expert/instructor Willemijn Bos.
What you'll learn
Visualizing Themes
Applying Aesthetic Elements
Translating into Aesthetic Elements
Composition & Proportion
Conceptual Translation
Spatial Visualization


Our tutors
The experts that bring creativity to life
Meet the experts behind our modules—the creative thinkers who make a difference together. Their unique blend of vision and craftsmanship provides the strength to realize ambitions and take a step forward with every challenge.